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File #: 24-1162    Name:
Type: Staff Report Status: Consent Calendar
File created: 11/22/2024 In control: City Council
On agenda: 1/8/2025 Final action:
Title: Report regarding a resolution accepting a $10,000 grant from Genentech towards the 2025 South San Francisco Lunar New Year Night Market, and approving Budget Amendment Number 25.034 appropriating the funds. (Ernesto Lucero, Economic Development Manager)
Related files: 24-1221
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Title
Report regarding a resolution accepting a $10,000 grant from Genentech towards the 2025 South San Francisco Lunar New Year Night Market, and approving Budget Amendment Number 25.034 appropriating the funds. (Ernesto Lucero, Economic Development Manager)

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RECOMMENDATION
Recommendation
Staff recommends City Council adopt a resolution accepting a $10,000 grant from Genentech, approving Budget Amendment Number 25.034 appropriating the funds.

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BACKGROUND
Downtown revitalization efforts continue to be a high priority focus for Economic and Community Development Department (ECD) staff. In early 2024, significant community engagement was underway with local downtown stakeholders to understand how additional foot traffic could be impactful to local merchants. The Leadership Council of San Mateo County Emerging Leaders Cohort (Leadership Council) allocated a team of county-wide emerging leaders to help staff with outreach to downtown on ways to support increased downtown revitalization opportunities. The group conducted one-on-one business outreach walks along Grand, Baden, and Linden Avenues to hear directly from local merchants. The major themes they heard were related to capitalizing on new residents that recently moved downtown and ways to partner with local restaurants in need of an additional customer base. Through this engagement, the team focused on ways to activate the City-owned Breezeway property, which sits adjacent to the Miller Parking Garage and the Economic Advancement Center at 366 Grand Avenue. Ultimately, the team focused on the development of a pilot early evening event in the Breezeway with the goal of bringing biotech workers downtown after hours, supporting local restaurants, and activating the underutilized Breezeway space.
The project concept was received by staff with the goal of implementing it when funds became available. Staff applied to the Genentech South San Francisco Civic Fund and has since been awarded $10,000 to ...

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